Reinstalling My PC, Part 2: Secure Your PC, For Free!
Once the most popular reasons for reinstalling your operating system is that it is often the easiest way to deal with a preponderance of viruses, spyware and other collected nasties that find their way onto your computer. So when reinstalling, it make sense to secure your like-new PC as best as possible. Here are five […]
The Twitter Birds Just Can’t Lift That Whale
The constant over capacity problems Twitter is experiencing - and also its millions of new users - has been creating a situation where people are slowing there use of this new social media community. Whenever the site goes down and back up it is inundated with comments about it going down which in some cases […]
JumpTap Expands Mobile Search and Ad Network in Europe
Cambridge, Massachussets-based JumpTap has announced the expansion of their European mobile search and advertising network. The company is adding offices in Madrid, Spain and Stockholm, Sweden as part of the expansion. JumpTap pointed to recent projections from eMarketer, which see European spending tripling over the next three years, as part of the reason for the […]
Testing Landing Pages Includes Testing Best Practices
The Google Website Optimizer blog has an interesting case study about a landing page test. The test was done for a stair remodeling and new home construction business. Best practices dictate that the original page with a model of a customer service rep should have done better. But it did not.
Instead, the page performed better […]
Google Releases Study on Mobile Search Query Suggestions
Google has released the results from a study on query suggestions for mobile search. The study tested search queries for phones with a numeric keypad. Typically, a 15 character query requires approximately 30 key presses to perform, according to the study.
But when query suggestions are added to the mix, workload and key presses declined while […]
Google to Viacom: Don’t Turn YouTube into SueTube
Viacom President and CEO Philippe Daumann joined Kevin Johnson, President of Microsoft, onstage last Wednesday at the Microsoft advance ‘08 client sumnmit to discuss the Future of Search. They didn’t discuss copyright infringement or Viacom’s $1 billion lawsuit against YouTube. Perhaps they should have.
Google, YouTube’s owner, claims the $1 billion copyright infringement lawsuit questioning YouTube’s […]
SEW Experts: It Pays to Link Consistently
You have control over the internal links on your site, so be sure you’re taking advantage of that when creating them. In today’s Organic Search Engine Optimization column, “It Pays to Link Consistently,” Mark Jackson takes a look at ways to improve your Web site’s consistency in internal linking and the use of your domain […]
SEW Experts: The Big Picture — Well Rounded SEM for SMBs, Part 1
There are many different elements a small business can use to put together a well rounded online marketing campaign. In today’s Small Business Search Marketing column, “The Big Picture — Well Rounded SEM for SMBs, Part 1,” Carrie Hill puts together a list of things to think about when putting your search marketing to the […]
